Further to my earlier post on playlogs I have received a few comments that seem quite sensible:Providing detailed track time-stamp data in playlogs is probably usable and may be useful for a sample of players for a short period of time in order to supp...
Wednesday, May 31, 2006
I have heard that there is a proposed standard being discussed with regard to details to be included in playlogs. The interesting part of this proposal is that it apparently requires the recording of the start and stop times for every track played. Imm...
Thursday, May 25, 2006
Apparently in the UK, audience measurement research costs the various media sectors roughly the following percentage of gross advertising revenues:TV 0.3%Radio 0.9%Magazines 0.25%Outdoor 0.1%It is possible that the Outdoor percentage should be slightly...
Friday, May 5, 2006
Do companies that seek and secure a free media network trial actually gain anything?Demanding a free trial may well be muddled thinking. Digital media network customers might feel that vendors should offer a free trial for the privelege of getting a fo...
Monday, May 1, 2006
Are people increasingly only going shopping because they need to or do they still choose to do it because they enjoy it? Do people actually enjoy shopping on the Internet or do they just find it preferable to a trip to the high street or mall?These are...
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Wednesday, May 31, 2006
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