A few years ago, the first web portal for our industry named itself aka.tv, citing the fact that no single name was universally accepted at the time. Aka.tv’s home page still lists many names the medium went by then: narrowcasting, captive audience networks, electronic display networks, electronic billboards, digital media networks, out-of-home media networks, digital [...]
Tuesday, November 25, 2008
Over the past year, a tremendous amount of buzz has been generated by the convergence of digital signage and mobile marketing. Advertising agencies and ad networks want to know what convergence means for the future of their enterprises. This article will clear up some of the myths surrounding the buzz and show you how to prepare for the future of digital signage.
Saturday, November 22, 2008
Vault Technology, Inc. (OTCBB: VULT) today announced that it has executed a Non-Binding Letter of Intent to acquire 100% of the shares of Presentation Concepts Corporation (PCC). Founded in 1997, PCC is a multimedia services company specializing in audiovisual systems integration and IT services. “PCC has demonstrated consistent growth and has developed an outstanding reputation [...]
Saturday, November 22, 2008
SAN FRANCISCO, CA— Thomson’s Premier Retail Networks (PRN) won four awards for In-Store Media at the 2008 “Design of the Times” awards ceremony, held at the In-Store Marketing Expo (ISME) at the Las Vegas Convention Center on November 13. Presented by Shopper Marketing Magazine, the Design of the Times competition recognizes the in-store marketing industry’s [...]
Saturday, November 22, 2008
CHICAGO, IL, Nov 20, 2008 (MARKET WIRE via COMTEX) — The Strategy Institute and MediaTile, a world leading provider of cellular digital signage solutions, today announced that the majority of industry leaders and luminaries attending the Fourth Annual “Building Your Digital Signage Business” Summit agree that the industry will sustain strong growth in 2009 and [...]
Saturday, November 22, 2008
Businesses publicise in multiple mediums, aiming for extensive viewership and hence a good response. Next-gen advertisement techniques like digital signage solutions (DSS) have a very high potential in India, as it is possible to reach a large number of people; consumer density in India is significantly higher than in other countries. Digital signage at restaurants [...]
Saturday, November 22, 2008
NEC Display Solutions of America, a stand-alone provider of commercial LCD displays and projectors, today announced it is the recipient of the 2008 Frost & Sullivan Award for Customer Value Enhancement in the Global Digital Signage market. The award recognizes NEC’s ability to formulate and successfully implement aggressive customer service strategies within a highly competitive [...]
Why spend thousands on an expensive digital signage solution? With Iomega StorCenter, a wireless digital picture frame and a little creativity, your business can enjoy all the benefits of a digital display at a fraction of the usual cost. Learn how!
Saturday, November 29, 2008
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