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Digital Signage Leaders Give Digital Out of Home (DOOH) Industry Positive Outlook for 2009 at Digital Signage Summit

Author: Digital Signage Central

22 Nov

CHICAGO, IL, Nov 20, 2008 (MARKET WIRE via COMTEX) — The Strategy Institute and MediaTile, a world leading provider of
cellular digital signage solutions, today announced that the majority of industry leaders and luminaries attending the Fourth Annual “Building Your Digital Signage Business” Summit agree that the industry will sustain strong growth in 2009 and 2010 despite the economic slowdown. More than 80% of speakers and panelists participating at the summit indicated that as vendors, agencies, integrators, service providers or network operators, they continue to see strong growth and demand for their digital signage products and services, and expressed a positive outlook on forecasts and pipelines relative to market conditions. Many believed this could be directly attributed to the increased need that advertisers and brands have in getting their messages directly in front of consumers at the point of sale, where and when it matters most, and in a medium that is both highly impactful and measureable, unlike TV, radio or print promotions.
The Summit, chaired by Keith Kelsen, Executive Chairman of The MediaTile Company, was held over two days in Chicago, IL. “Although aggregate brand spending may shrink in 2009, the digital signage industry is beginning to see a reallocation of that spend to this new medium,” said Mr. Kelsen.
“I believe Retail Media is the next great form of mass media, but we are not going to get there by approaching this business as a land grab for real estate,” said Richard Fisher, President, PRN. “Especially in today’s economic climate, retailers are looking at retail media as a strategic tool to better serve their shoppers. If we can strike the right balance between ’serving’ versus ’selling,’ we will win on all fronts because customers who have satisfying shopping experiences engaging with retail media will become a magnet for advertisers.”
“We expect that gross advertising spending in Q1 for digital out of home networks will be light, but we have already seen significant bookings for Q2 and for the remainder of 2009, as pent-up demand is met for this influential and growing medium, and as the economic situation stabilizes,” said Peter Corrigan, President, Submedia & The University Network.
“In the beginning of 2009, overall advertising spending will be down, but as digital out of home network metrics become better understood, we believe brands will continue shifting dollars to this medium,” said Patrick McSteen, Associate Media Director, Zenith Advertising.
“NSR is confident of its near term forecast for growth in digital signage sites and advertising revenues for the period of 2008 to 2010, even in lieu of the change in economic conditions that have occurred in the few months following the release of our latest digital signage report,” said Christopher Baugh, President, Northern Sky Research (NSR). “NSR believes there is enough pent up demand in the market, and with digital signage positioning itself as a cost effective alternative to mainstream advertising, the stronger players will be able to pull the market through to the $1.5 billion Advertising Revenue mark by 2010.”
These comments were also echoed by ABI Research, according to their recently published press release: “The digital signage market will more than double in size over the next few years, according to a new report from ABI Research. Driven by a desire by retailers and advertisers to better target consumers in the out-of-home media market, the overall market for digital signage software, hardware, installation and management services in the United States will grow from a $641 million market in 2008 to nearly $1.4 billion by 2013.” The full release can be viewed here.
About The MediaTile Company
The World’s First Provider of Cellular Digital Signage(SM)
MediaTile is a worldwide supplier of award-winning, all-in-one cellular digital signage and kiosk solutions that are remarkably easy-to-deploy and operate. Just add power to MediaTile Digital Sign in a Box(TM) or Kiosk in a Box(TM) systems and use the web-based MediaTile Broadcast Portal to manage and monitor your advertising, informational or interactive communications network. Backed by MediaTile best practices, a 99.9% uptime guarantee, end-to-end service and support, and a creative media team, your network will be up and running in record time, with record results. www.mediatile.com
About The Strategy Institute
The Strategy Institute is an independent, research-based organization which monitors and communicates changes and trends in business and business strategy. The objective of the Institute is to provide decision-makers with strategic business information and executive education to enhance their business judgment. www.strategyinstitute.com
Contact:
Mike Foster
The MediaTile Company
831-439-8786
Email Contact

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  • Filed under: Cellular Digital Signage, Digital Signage Summit, Digital Signage Technology Summit, MediaTile

    • Digital Signage Content Management Elite Gather at Largest Industry Offering of Its Kind

    Author: Digital Signage Central

    3 Oct

    TRUMBULL, Conn., Sep 30, 2008 (BUSINESS WIRE) — Setting up what looks to be yet another successful fall event, organizers for The Digital Signage Show and KioskCom Self Service Expo are proud to announce a 50 percent expansion in this year’s exhibit floor. Exhibitor interest has increased significantly since organizers announced last year that the events would be co-located. Taking place October 15-16, 2008 at the Jacob K. Javits Convention Center in New York City, the shows continue to attract over 2,000 pre-qualified attendees from a diverse range of industries — including retail, finance, hospitality, tourism, healthcare, government, gaming/entertainment, and restaurants/QSRs.
    Heralded by attendees and exhibitors as the most comprehensive event for digital signage and self service audiences, organizers have continued to build on each year’s offering to ensure that all areas of a deployment, from the product to best practices to evaluating the results are covered as thoroughly as possible.
    Attending the 2008 New York shows are another impressive roster of industry-leading exhibitors suited to meet all deployment needs. Among the 225 exhibitors attending the event are:
    Nanonation — Nanonation will be showcasing its newest Smart Shelves, which trigger a specific media message based on the particular product that has been pulled from the shelf by a consumer. The company will also highlight their newest mobile technology using the iPhone that enables users to do employee training via a “mini kiosk” and can be used as a remote control to trigger digital content being played on a big screen. From kiosks to digital signage, Nanonation’s platform seamlessly integrates digital media content and monitors, measures, and manages each customer interaction to drive sales, fuel profits and enhance the customer experience.
    Hughes — Hughes will be showcasing its newest product, SPACEWAY(TM) 3, at this year’s show. The new SPACEWAY 3 platform represents the largest step forward in the history of satellite communications. This new satellite broadband platform will form the basis for the next generation of the HughesNet(R) service. The high-powered SPACEWAY(TM) 3 satellite will enable very high speeds in both directions while using compact, cost-efficient terminals. SPACEWAY 3 will provide a variety of service options to meet every need — with upload speeds as high as 16Mbps and downloads as fast as 30Mbps. Hughes will have live feeds setup as part of the SPACEWAY 3 demos at this year’s event.
    Reflect Systems — Reflect Systems will be showcasing its new interactive rich-media capabilities at this year’s show. New features will include the ability to deploy and update kiosk and point of service applications over the network, and the ability to enable powerful attract loop functionality, such as hyper-targeting based on geography, demographics and day-parts. Additional new capabilities that will be demonstrated are designed to further enable the seamless integration between interactive kiosk applications and dynamic digital signage. Reflect Systems offers software and services as turnkey offerings as well as hosted Software-as-a-Service solutions.
    STRATACACHE — STRATACACHE will be showcasing itsaward-winning digital signage software, ActiVia for Media, at the show. ActiVia for Media is a highly optimized, web-based solution for powerful digital marketing that combines STRATACACHE’s patented content delivery platform with state-of-the-art digital broadcasting technology. ActiVia for Media delivers mixed digital media, such as high-quality video advertisements, animated presentations, HTML files, flash demonstrations and text-based messages, to plasma screens or digital playout devices around the globe. STRATACACHE has also incorporated new audience measurement features and functionalities within ActiVia for Media, and will be showcasing these capabilities forthe first time at the show as well.
    National Datacast, Inc — National Datacast, Inc will be highlighting its newest datacasting capabilities at this year’s show. As the leading single-source provider in the television data broadcasting industry, National Datacast can design, deploy, and manage a complete end-to-end solution for you — all customized to meet the unique requirements of your application. The company will showcase its extensive resources and advanced technology, which offers customers instant delivery, greater geographic command and customized content for one to one million, among other benefits.
    Netkey — Netkey will be launching the latest version of its kiosk and digital signage management software, Netkey 6.7, at this year’s show. Netkey 6.7 delivers powerful new features for organizations deploying kiosks and digital signs, including Advanced Attract Loop Scheduling. With Netkey 6.7, kiosks can act as digital signs by running multiple types of schedulable content on screen when not in use, including advertisements, video, animations, and more. Netkey 6.7 offers comprehensive kiosk and digital signage application configuration and assembly, content scheduling and distribution, remote monitoring, and detail reporting. Netkey customers include Target, Borders, Bank of America, Avery Dennison, the U.S. Postal Service, and many others.
    Genr8 Digital Media — Genr8 will be showcasing its newest product line, Genr8 Video Channels, at this year’s show. Designed to take a network’s attraction rating to a whole new level, the channels will now allow companies to mix advertising with stunning entertainment content that will enthrall, engage and truly capture their audience. Additionally, the company will have daily celebrity, sports, and news content on display at the event. Genr8 Digital Media is the digital production and distribution arm of World Wide Entertainment - one of Australia’s largest independent content producers.
    KenCast, Inc — KenCast will showcase its newest offering, Edgespan Signage(R) at this year’s show. EdgeSpan(R) is the future of fast, efficient, reliable media solutions and fully utilizes KenCast’s Fazzt(R) software technology which has been trusted for over 14 years by the military for their most important data transmissions. EdgeSpan Signage is the most sleek and lean of the EdgeSpan family, allowing you to efficiently deliver 10 channels to an infinite number of screens, and display digital animations and rotating content that entertains, educates and interacts with customers. KenCast builds end-to-end hardware and software for data delivery, digital signage, digital cinema, mobile video and more.
    Harris Corporation — Harris will demonstrate its expanded line of InfoCaster(TM) content creation and playout systems — the key components in the Harris Digital Signage(TM) solutions portfolio — which offer unprecedented control and flexibility overa digital signage network. Set todebut at theshow is InfoCaster Online, a Web-based creation and distribution module that contains Active Directory authentication for creating, scheduling and distributing digital content. Harris solutions support the end-to-end content delivery chain for digital signage — including creation, production, management scheduling, distribution and reporting –and are scalable to support small, multi-screen implementations at a single venue through enterprise-level installations that encompass large numbers of venues, zones and screens.
    The events also boast an impressive list of more than 35 educational sessions and presenters, including key figures from Continental Airlines, the Georgia Aquarium and the US Postal Service (USPS), who will be making keynote presentations during the two-day conference.
    The co-located offering delivers strategic marketing and technical business solutions for organizations utilizing - or looking to utilize - self-service, digital signage and other customer-facing technologies. The shows are designed to help businesses plan for all phases of their customer-facing technology deployment from pre-launch strategy to budgeting and measuring ROI, while providing attendees with all of their technology solutions under one roof.
    Named by Tradeshow Week as one of the 50 Fastest Growing Trade Shows in North America three separate times, The Digital Signage Show and KioskCom Self Service Expo continue its reputation as the most critical, strategic, largest and longest running conference and tradeshow for customer facing technologies — digital signage & OOH Media, kiosks, and self service media and technology, worldwide. The expo has maintained more than a decade of success by delivering critical content and strategies to ensure deployment success directly from end-user companies that utilize these technologies within their organizations.

    For additional information on Self Service Expo, please visit: www.selfserviceexpo.com
    About JD Events
    JD Events is dedicated to the creation of targeted and innovative industry-leading events that deliver results. The company brings together highly qualified buying audiences, education-rich content and high-level networking opportunities — all geared toward increasing business transactions in the markets it serves. For more information on JD Events, visit http://www.jdevents.com or contact Joel Davis at joel@jdevents.com
    All trademarks are held by their respective owners.
    SOURCE: JD Events
    VOLLMER
Rupa Patel, 972-488-4790
rupa@vollmerpr.com
or
The Digital Signage Show
Joelle Coretti, 203-371-6322, ext. 209
joelle@jdevents.com
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  • Filed under: ActiVia software, Digital Signage Events and Organizations, Gener8 Digital Media, Huges, KioskCom Self Service Expo Europe, Netkey, Netkey 6.7, Spaceway 3, Stratacache

    • Scala’s Connected Signage Conference is a Huge Success

    Author: Digital Signage Central

    1 Oct

    Scala convened the annual Scala Connected Signage Conference on September 15 - 16, 2008 in Philadelphia.

    Exton, PA (PRWEB) September 30, 2008 — Scala, the leading provider of end-to-end solutions for the connected signage market, today announced it convened the annual Scala Connected Signage Conference on September 15 - 16, 2008 in Philadelphia. The conference was held in the days leading up to Digital Signage Expo East.

    The conference hosted 139 Scala Certified Partners, customers and industry partners from the 16 countries throughout the Americas and Oceania regions. The conference gave Scala Certified Partners and customers a chance to interact with the 35 Scala employees present, learn about how to optimize the use of Scala’s Ad Manager and InfoChannel products and learn where the industry is headed in 2009.

    The integration of Ad Manager and InfoChannel is part of Scala’s 2009 goal to simplify the digital signage ad-buying process for media buyers
    The conference provided an opportunity for vendor partners to network with partners and other attendees. An exhibition and networking area featured screen providers such as LG, Sharp and Samsung, as well as connectivity and content providers Magenta Research, Minicom, Avocent, Matrox and Accuweather.com, and “whitebox” manufacturers such as Equus Computer, DT Research and MediaVue.

    Robert Koolen, Scala’s president, said in his opening remarks “the purpose of the conference was to usher in a new era for digital signage and advertising management. With the acquisition of MISC and its Ad Manager product in April, Scala has been working to expand its digital signage footprint to include managing content for both traditional and print signage. The result is what Scala calls ‘connected signage’, a term that encompasses all forms of signage and dynamic media in the out-of-home environment.”

    “For Scala, the numbers tell the story for the past year,” says Gerard Bucas, Scala’s CEO. “Scala saw a 69% sales growth in U.S. sales in 2007. While the digital signage industry sales have been growing at a 20% CAGR over the past year, Scala’s global sales have grown at a 40% CAGR.”

    “The integration of Ad Manager and InfoChannel is part of Scala’s 2009 goal to simplify the digital signage ad-buying process for media buyers,” says Jeff Porter, industry pioneer and Scala’s EVP. “The biggest challenge is financing rollouts. The goal is to connect all of the dots for media buyers - they’re screaming for solutions.”

    Scala will host its Connected Signage Conference for EMEA and Nordic regions on October 8 - 9, 2008 in Amsterdam, The Netherlands.

    About Scala:
    Scala is a leading global provider of digital signage and advertising management solutions. By combining digital and traditional signage systems, Scala has become the world’s first connected signage company, offering the leading platform for content creation, management and distribution in digital signage networks, and the first unified platform for advertising management of both traditional and digital signage networks. The company’s solutions are used in retail, education, entertainment, government and other industries for diverse applications such as retail advertising networks, corporate communications (employee TV), traditional and digital billboards, digital menu boards, digital posters, cable TV, hotel lobby signage, gas pump toppers, outdoor advertising, interactive kiosks, etc. Scala pioneered the digital signage industry and today drives over 200,000 screens worldwide; more screens than all competitors combined. The company’s digital signage customers include Rabobank, IKEA, Burger King, T-Mobile, Virgin MegaStore, EuroDisney, McDonalds, Warner Brothers, The Life Channel, Rikstoto, FuelCast, Repsol, Shell, NorgesGruppen and thousands more. Advertising management customers include CBS Outdoor, Clear Channel Outdoor, Magic Media, Reagan, Adams Outdoor Advertising, among others. Scala is headquartered near Philadelphia, USA and has subsidiaries in Canada, Netherlands, France, Norway, Japan and also over 450 partners in more than 60 countries. More information is available at www.scala.com.

    ©2008 Scala, Inc. 350 Eagleview Blvd. Exton, PA 19341. Scala, InfoChannel, and the Exclamation Point Logo are registered trademarks of Scala, Inc. All other trademarks are the property of their respective organizations.

    ###

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  • Filed under: Connected Signage Conference, InfoChannel, Scala

    • Digital Signage Expo East & Interactive Technology East Debut to Accolades from Attendees & Exhibitors

    Author: Digital Signage Central

    1 Oct

    (openPR) - Philadelphia, PA –Digital Signage Expo East (DSE East) and Interactive Technology Expo East (ITEE), the regional versions of the international Digital Signage Expo and Interactive Technology Expo, today announced that qualified attendees to the show surpassed expectations and numbered in excess of 900! (Final and more comprehensive attendance statistics are pending).”

    The new regional event delivered on its promise to attract a more regional audience, of end-users, brand and advertising executives who don’t want to, or don’t have the budget to travel to the industry’s premier international event, Digital Signage Expo, which is staged annually in Las Vegas in February.

    Chris Gibbs, Executive Vice President of Exponation, LLC, which owns and produces the event, said, “The show exceeded everyone’s expectations. Thanks to the support of forty visionary exhibitors, we were able to help the industry make another ‘giant sales call’ on potential new customers bringing the exciting technology our industry offers to a more regional information-hungry audience. Exhibitors reported high levels of satisfaction with the quality and the quantity of the event’s attendees, as well as the new educational features.”

    The two new and unique education features that marked the point of difference at this new event were the “Lunch & Learn Roundtable Program” and the “Free On-floor Workshops.” Both were hosted by exhibitors, were heavily attended, and provided a more intimate learning experience. Gibbs added, “This was a great start and we have high expectations for the next “East” event in Washington, DC in 2009.”

    Event attendees included, among others, executives from Aetna, Aramark, AT&T, Benjamin Moore, Best Buy, City of Alexandria, Clear Channel, Comcast, Gaylord Entertainment, Georgia Aquarium, Lowe’s Nuclear Regulatory Commission, Mayo Clinic, National Park Service, Lockheed Martin, Pennsylvania Historical Museum, Princeton University, Reuters, Regal Entertainment, Royal Bank of America, Sears, The Smithsonian Institute, The Space Telescope Science Institute, Sprint, The Staples Center, State Museum of Pennsylvania, State University of New York, Swiss Farm Stores, The Children’s Hospital of Philadelphia, Titan Worldwide, University of Pennsylvania, Verizon Wireless and Villanova University, Wal-Mart, and Wyndham Vacation Ownership.

    Both events move to the Washington Convention Center in Washington, DC, September 23-24, 2009. Exhibit space for both 2009 events are on sale now. Contact Jeanne Phillips at jeanne@exponation.net, or Molly Branch at mbranch@exponation.net, or call 770-649-0300. Additional show information can also be found at www.digitalsignageexpo.net.

    The mission of Digital Signage Expo and Digital Signage Expo East is to promote the growth of the digital signage, interactive technology and out-of-home media network industry. It is the premier industry show where people come to learn what they need to know about existing and new technologies, budgeting and ROI, how to get started and create a digital signage plan in order to move their organizations into the digital communications age and better facilitate and maintain relationships with their customers and employees. People come to do business and retain the expertise they need to safeguard the investments that they are about to make.

    Market Works International, Inc., 6 Fairhill Lane, Palm Coast, FL 32137, PH: 386-447-0018; em: gwolff@market-works.com; Contact: Geri Wolff

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  • Filed under: DSE East, DSE Europe, Digital Signage Expo (DSE), Digital Signage Show

    • Wireless Ronin to Showcase RoninCast Digital Signage as Presenting Sponsor of Digital Signage Expo East

    Author: Digital Signage Central

    26 Sep

    MINNEAPOLIS, Sept. 2, 2008 (GLOBE NEWSWIRE) — Wireless Ronin Technologies, Inc. (Nasdaq:RNIN), a Minneapolis-based worldwide digital signage provider, today announced it will exhibit, sponsor and speak at the Digital Signage Expo East being held at the Pennsylvania Convention Center in Philadelphia September 17-18, 2008.

    “Digital Signage Expo East is a new mid-year show from the producers of the Las Vegas Digital Signage Expo. We have been a long-time supporter of this show which has become the premier event for Wireless Ronin to reach out to our target markets. We expect this new East Coast show to provide us some of the same great results we’ve seen over the past years at Digital Signage Expo,” said Jeffrey Mack, chairman, president and CEO of Wireless Ronin Technologies.

    Wireless Ronin will be exhibiting its RoninCast(r) digital signage software in booth number 201 as well as supplying the digital signage for the event itself as part of the Presenting Sponsorship. Award winning applications of RoninCast software will be on display in the booth showcasing customer projects including Chrysler, Ford, menu boards for KFC, and Thomson Reuters.

    Representatives from Wireless Ronin will speak on various hot industry topics each day of the show. Scott Koller, executive vice president of sales and project management, will discuss digital signage financing and how to post a RFI/RFQ. Linda Hofflander, vice president and chief marketing officer, and Alan Buterbaugh, senior vice president of business development, will lead roundtable discussions on proof of play for digital signage and interactive applications.

    “The results we attribute to these shows are directly tied to the quality attendees who show up each year. Professionals participating at the Digital Signage Expo East will be specifically interested in the technology and services we have to offer,” said Ms. Hofflander. “The growth and excitement surrounding these shows truly reflects the atmosphere in the industry today.”

    Digital Signage Expo East is being held September 17-18 at the Pennsylvania Convention Center and is a bi-annual East Coast show to complement the Digital Signage Expo held each year in Las Vegas during February. Full conference details are available on their website as www.digitalsignageexpo.net. Wireless Ronin also offers a show discount for attendees on its website at www.wirelessronin.com.

    About Wireless Ronin Technologies

    Wireless Ronin Technologies, Inc. (www.wirelessronin.com) is the developer of RoninCast(r) digital signage, a complete software solution designed to address the evolving digital signage marketplace. RoninCast digital signage enables clients to manage a digital signage network from one central location. The software suite facilitates customized distribution with network management, playlist creation and scheduling, and database integration. Wireless Ronin offers an array of services to support RoninCast software including consulting, creative development, project management, installation, hosting and training. The Company’s common stock trades on the NASDAQ Global Market under the symbol “RNIN”.

    The Wireless Ronin Technologies, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=3208

    CONTACT: Wireless Ronin Technologies
    Media
    Holly Heitkamp, Marketing Specialist
    (952) 564 - 3560
    hheitkamp@wirelessronin.com

    Padilla Spear Beardsley
    Investor Relations
    Al Galgano, Investor Relations
    (612) 455 - 1720
    agalgano@PSBPR.com

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  • Filed under: DSE East, Digital Signage Expo (DSE), Wireless Ronin Technologies

    • Digital Signage Expo East Announces Digital Signage Content Award Winners for 2008

    Author: Digital Signage Central

    25 Sep

    (openPR) - Digital Signage Expo East (DSE East), the regional debut of Digital Signage Expo, the largest and only International Conference Summit & Trade Show exclusively dedicated to digital signage, interactive technologies and out-of-home media networks, today announced the winners of its Content Awards for 2008. This year five winners were named from a field of 43 entrants chosen by an independent consumer panel on the basis of the following criteria:

    1. Whether or not the content delivered the intended message,
    2. Overall production quality, and
    3. Creativity in the use of new or unique content elements and/or technology.

    The five winners were:
    1. Digital Display and Communications for Rogers NexGen Store – For a three-part installation that included unique interactive content for core target markets with specific channel messaging that met consumer experience objectives.

    2. PSAV/X20 Media for Hyatt Regency O’Hare – 13 – 46” touch-screen way-finders with interactive content that gave guests control of information.

    3. Premier Retail Networks (PRN) for Wal-Mart – For Earth Month Campaign which let consumers know that “When you make one small purchase at Wal-Mart, you’re part of 200 million Wal-Mart shoppers making a big difference for the Earth and our Children’s future.”

    4. Wireless Ronin Technologies for Gabberts – For an interactive application that served as an information tool for events and seminars, aiding in the up selling of customers in a sales support capacity, and incorporated way finding across two levels of the store.

    5. Wireless Ronin Technologies for Las Vegas Convention Center & Visitors Association (LVCVA) – For a template-based content solution that incorporated dynamic way-finding available to visitors via a touch-screen kisosk; meeting room application via customized .asp internet page so meeting planners could update their events calendars; and a variety of no-touch displays deployed throughout the facility with both static and animated content.

    Digital Signage Expo and Interactive Technology Expo will be co-located at the Las Vegas Convention Center February 25-26, 2009. Digital Signage Expo East and Interactive Technology Expo East move to the Washington Convention Center in Washington, DC, September 23-24, 2009. To exhibit or attend either Conference & Trade Show, contact Chris Gibbs at (770) 649-0300 ext. 17, or for more information, visit www.digitalsignageexpo.net.

    Digital Signage Expo is the largest and only International Conference Summit and Trade Show exclusively dedicated to digital signage, interactive technologies and out-of-home media networks. The purpose of the show is to promote industry growth through education. This is the premier industry show where people come to learn what they need to know about existing and evolving technologies to move their organizations into the digital communications age and better facilitate and maintain relationships with their customers and employees.

    Client Contact: Digital Signage Expo, 1405 Old Alabama Rd., Roswell, GA 30076, Chris Gibbs Executive Vice President 770-649-0300 x17.
    Press Contact: Market Works International, 6 Fairhill Lane, Palm Coast, FL 32137, Geri Wolff, President, 386-447-0018

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  • Filed under: DSE East, Digital Signage Expo (DSE), Digital Signage Show, Wireless Ronin Technologies

    • Four Companies Using Minicom’s Digital Signage Solutions at Digital Signage Expo- East

    Author: Digital Signage Central

    25 Sep

    Minicom Advanced Systems, the world leader in Digital Signage player-to-screen connectivity, is proud to announce that 4 prominent Digital Signage companies have chosen Minicom’s products to showcase their own technology at DIGITAL SIGNAGE EXPO / EAST, Pennsylvania Convention Center, Philadelphia, PA.

    September 15, 2008 ( PowerHomeBiz ) - Israel — Minicom Advanced Systems, the world leader in Digital Signage player-to-screen connectivity, is proud to announce that 4 prominent Digital Signage companies have chosen Minicom’s products to showcase their own technology at DIGITAL SIGNAGE EXPO / EAST, Pennsylvania Convention Center, Philadelphia, PA.

    Dave Haar, Vice President - Digital Signage Division, “We are proud to have our products displayed in 4 Digital Signage Expo / East booths. We see that the Digital Signage industry trusts in our products to demonstrate their own in a mission critical environment such as an exhibition.” Dave will be going to each booth to answer questions that you might have and can show you our new DS Vision HDMI extender and power-on-cable devices. He can be reached during the show on his cell phone at 914-572-6791.

    DS Vision® 3000 will be displayed at Scala – Booth 301, Rhombus Services – Booth 326 and Exhibio - Booth 124 Video Display System and AV Extender will be displayed at BroadSign – Booth 335

    About Minicom

    Minicom Advanced Systems is a manufacturer of innovative digital signage distribution and extension solutions that provide the Last Mile™ of player-to-screen connectivity. It also manufactures KVM switch and computer management solutions that facilitate control of enterprise and corporate IT environments. Minicom is a member of Intel Capital’s portfolio of companies and was named in the Deloitte Technology Fast 500 EMEA for 2006. Founded in 1988, Minicom operates in over 70 countries, with headquarters in Israel and regional offices in North America and Europe.

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  • Filed under: DSE East, Digital Signage Expo (DSE), Minicom, Scala

    • Digital Signage Expo 2009

    Author: Digital Signage Central

    25 Sep

    Digital Signage Expo 2009 will be India’s most highly focused international trade showcase exclusively concerned with all digital signage related topics such as in-store tv, digital media, ad screens, content and solutions.

    A B2B trade event for the interactive market place, which will ensure a uniquely high calibre of audience at the show.

    Digital Signage Expo 2009 is a business-to-business show dedicated to putting international exhibitors in contact with key decision-makers and purchasers from customer orientated industries.

    It will act as a meeting place for professionals to exchange technologies, innovations and ideas on how to drive the industry forward and realize the full potential of this astounding new business sector.

    Visitors will be professionals from across all industries where customer communication matters.

    For more information contact
    EMAIL: sales@themediaexpo.com
    PHONE NO: 91-9312473924

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  • Filed under: Digital Signage Expo (DSE)

    • Minicom Digital Signage Workshop at Kioskcom Digital Signage Show Europe 2008

    Author: Digital Signage Central

    25 Sep

    Minicom Advanced Systems , manufacturer of Digital Signage player-to-screen connectivity, is proud to announce that it will be running a 90 minute workshop session at the Kioskcom’s digital signage show Europe 2008 in Olympia London on October 2nd.

    (1888PressRelease) September 25, 2008 - Jerusalem, Israel - Minicom Advanced Systems , manufacturer of Digital Signage player-to-screen connectivity, is proud to announce that it will be running a 90 minute workshop session at the Kioskcom’s digital signage show Europe 2008 in Olympia London on October 2nd. The European Digital Signage Show will be co-located with KioskCom – Self Service Expo Europe, now in its 3rd successful year.

    “We are proud to provide a workshop at Kioskcom’s 2008 free education program.” Says Ronni Guggenheim, President Minicom Advanced Systems Europe, “We will discuss important topics such as how to maximize the return on investment from digital signage networks and protect the total cost of ownership of the whole system.”

    Objectives of the workshop include:

    • How to distribute from one single player to any number of screens, while the IT investment is protected in an environmentally controlled setting, which maintains their Mean Time Between Failure (MTBF), and placed in a location where it can easily be serviced and maintained

    • A hands-on approach on the digital signage Last Mile™ and the cost ramifications of player placement

    It is recommended that attendees arrive early as places are limited and are on a first come, first serve basis. Register for your free badge now

    About Minicom

    Minicom Advanced Systems is a manufacturer of innovative digital signage distribution and extension solutions that provide the Last Mile™ of player-to-screen connectivity. It also manufactures KVM switch and computer management solutions that facilitate control of enterprise and corporate IT environments. Minicom is a member of Intel Capital’s portfolio of companies and was named in the Deloitte Technology Fast 500 EMEA for 2006. Founded in 1988, Minicom operates in over 70 countries, with headquarters in Israel and regional offices in North America and Europe.

    Contact:

    Sidra Muoio
    SEO & Online Marketing
    Minicom Advanced Systems
    Jerusalem, Israel 91450
    +972-2-5359702
    Fax: 972-2-535-9693
    sidra.muoio ( @ ) minicom dot com
    http://www.minicom.com

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  • Filed under: DSE Europe, Digital Signage Expo (DSE), KioskCom Self Service Expo Europe, Minicom

    • Digital Signage Expo East Roundup

    Author: Digital Signage Central

    25 Sep

    PHILADELPHIA — The first time a tradeshow is held, there are usually many exhibitor questions flying around. What kind of attendees will be there? How many? What will I get out of this show?
    Scott Koller of Wireless Ronin and Chris Gibbs of Exponation cut the opening tape for DSE East.

    For many of the exhibiting companies at Digital Signage Expo East, those questions were answered in a positive way. Attendees ranged from digital signage users to A/V integrators and the companies represented were focused on the East Coast, just as Chris Gibbs had originally hoped for.

    “We really wanted to give our exhibitors the opportunity to dig deeper into the East Coast market,” Gibbs said before the show.

    Though attendees may have noticed the spacious exhibit hall and lack of huge crowds, exhibitors enjoyed the one-on-one attention they were able to have with attendees.

    “At this show we were able to have longer conversations with the attendees,” said Andy McRae, director of sales for Scala. “The booths weren’t full, but there also weren’t lots of people waiting for you to get done with your conversation. We were able to take our time and really explain our solutions.”

    Here is what Scala and other featured exhibitors had going on at DSE East:

    WIRELESS RONIN was one of the first companies to feature the newly-released the 82-inch full-HD NEC screen on display at their booth. The MultiSync LCD8205 has 600 cd/m² brightness and a 5000:1 contrast. The screen also has 178-degree viewing angle for off-axis viewing, which is crucial in public settings where viewers are often viewing from the side.

    The MultiSync LCD8205 at the Wireless Ronin booth.

    Those walking around the side of the screen might have also noticed an all-new 3D screen from Philips, based on the company’s WOWvx technology. 3D content on the screen was powered by Wireless Ronin’s Ronincast software.

    The screen is an updated version of previous 3D efforts, with improved brightness, viewing angle, and most importantly, the ability to play both 2D and 3D content without any alterations to the screen.

    According to Larry Blaney, SVP of Wireless Ronin, Philips incorporated a shutter inside the screen which has the ability to turn on and off according to which type of content is to be run. An embedded file format system determines whether 2D or 3D content is scheduled.

    EXHIBIO showed its hardware/software solution for digital signage comprised of two media player boxes, the X-Series and M-Series. Both of these players are custom-built per customer where Exhibio embeds its software and internal hardware into an A-open chassis. The software allows users to divide the digital signage screen to accommodate features such as tickers, news feeds and video content.

    John W. Bryan, Exhibio account executive, said that the X-Series is the top-of-the-line model, while the M-Series is a scaled-back version of the product designed for more simple applications.

    NETKEY, a provider of digital signage software, demonstrated how that software fit into the workflow of digital signage. The process occurs in four steps: Install the signs, define the channels and media, schedule the content and then review the status and reports.

    “Netkey’s solution is market-proven,” said Bob Ventresca, director of marketing for Netkey. “We’re an experienced organization with a solution that’s being used by companies today to really impact the customer experience and deliver information to their end users and employees. We have 8,000 screens in operations using our software in leading businesses like Target, J.C. Penney and Bank of America.”

    New on the scene was NAVORI a Swiss-based digital signage software provider. Representatives were eager to demonstrate the company’s Tycoon digital signage product, which Maurice Doran, sales engineer, described as a “mini-SaaS” model.

    “Customers can host this software on their own server, then issue it to their customers as a hosted solution,” Doran said. “The biggest benefit is the ease-of-use. Not everyone is a tech person, and if the end user can operate the software then its not going to be effective.”
    EnQii’s video wall of Samsung screens.

    ENQII featured the company’s OnSight Messaging system, a Web-based tool that is part of EnQii’s RemoteTransfer system. OnSight Messaging enables local site staff to easily post site-specific messages in large digital signage networks. Messages can be policy reminders, schedule updates, staff profiles, etc.

    Local administrators have control over localized messages, while staff at the network’s headquarters can monitor and control content sent over the entire network.
    “OnSight Messaging makes it easy for local site administrators to supplement the content of a digital media network with highly customized messages that appear at their local site only,” said Kevin Mulcahy of EnQii. “For example, in a network of health clubs, the staff at each club can easily post birthday greetings for their particular members. Likewise, in a digital media network deployed across a large corporation, managers in branch offices can use OnSight Messaging to create and post local messages that appear alongside the company-wide content posted by corporate headquarters.

    SCALA had a strong presence at DSE East, coming off of its Connected Signage Conference held in Philadelphia a day prior to the show. After the acquisition of MISC in February, the company has redesigned its ad scheduling product, Ad Manager, to include both digital and traditional signage.

    “With the new offerings, Scala is no longer just a digital signage provider, we’re a connected signage company,” said Dick Trask, director of public relations for Scala.

    Peter Cherna, VP of research and development, gave a presentation on the Ad Manager at Scala’s conference and was also demonstrating the product at the show.

    “Ad Manager comes from a long history of traditional signage,” Cherna said. “It has a very complex offering for workflow management, organizational management, tracking and planning, reservations and booking. It handles all of those aspects.
    Expo attendees were particularly interested in DAKOTA AUDIO’s directional audio offerings. The company featured a directional sound speaker mounted on the floor. Because the sound was aimed five to six feet above the floor speaker, attendees standing on it were looking up to see where the sound was coming from.

    “Your mind tricks your ears into thinking that the sound is coming from above,” said Michael Blake of Dakota Audio.

    Dakota Audio speakers can also feature software that can adjust the volume based on ambient sound and proximity detectors that amplify the sound as people approach them. The software can also use that data to determine impression counts.

    Other event news:

    ROKU, makers of the BrightSign digital signage and kiosk controllers were showing off the device, a solid-state, networkable solution for playing content. Software for managing dynamic content comes pre-loaded in each purple BrightSign player and can be created and managed using Microsoft Excel-based programs.

    Roku is famous for deployments in Bose retail outlets, where BrightSign powers home theatre displays, and Dollar General stores.

    VISUAL SOUND had one of the most interesting booths at the show, where the company set up small areas to replicate digital signage applications in retail stores, auto showrooms, supermarkets and other locations.

    “We’re getting to a time where digital signage is becoming more cost-effective,” said John Walsh, account manager for the Broomall, Pa.-based A/V integrator. “A few screens don’t cost $20,000 anymore. It’s worth the investment.”

    A specialist in content over CAT5 cable, MAGENTA RESEARCH’s Pete Gallagher showed the MultiView XR-2000, which can send HD content up to 2,000 feet without an extender. This, of course, was demonstrated using a 2,000-foot skew-free cable and resulted in very clear imagery on the other side.

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  • Filed under: DSE East, Digital Signage Expo (DSE)

    • Minicom to host workshop at Digital Signage Show Europe

    Author: Digital Signage Central

    25 Sep

    LONDON — Minicom Advanced Systems, manufacturer of digital signage player-to-screen connectivity, announced that it will be running a 90-minute workshop session at Kioskcom’s Digital Signage Show Europe 2008 in Olympia, London, on Oct. 2, 2008. The European Digital Signage Show will be co-located with KioskCom — Self Service Expo Europe, now in its third successful year.

    “We are proud to provide a workshop at Kioskcom’s 2008 free education program,” said Ronni Guggenheim, president of Minicom Advanced Systems Europe. “We will discuss important topics such as how to maximize the return on investment from digital signage networks and protect the total cost of ownership of the whole system.”

    The workshop will cover how to distribute content from one single player to any number of screens; protecting the IT investment in an environmentally controlled setting; and a hands-on approach on the digital signage “last mile” and the cost ramifications of player placement.

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  • Filed under: DSE Europe, KioskCom Self Service Expo, KioskCom Self Service Expo Europe, Minicom

    • Wireless Ronin Takes Home Two Digital Signage Content Awards At Digital Signage Expo East

    Author: Digital Signage Central

    24 Sep

    MINNEAPOLIS, Sept. 23, 2008 (GLOBE NEWSWIRE) — Wireless Ronin Technologies, Inc. (Nasdaq:RNIN), a Minneapolis-based worldwide digital signage provider, was honored at the Digital Signage Expo East tradeshow in the event’s first annual Digital Signage Content Awards for the Las Vegas Convention Center and Gabbert’s.

    “We are very pleased to be recognized by this industry leading tradeshow which shows that not only do we provide award-winning digital signage software and technology solutions, but our company’s creative solutions are also best-in-class in the digital signage industry,” said Jeffrey Mack, chairman, president and CEO of Wireless Ronin Technologies. “We have worked hard to develop end-to-end solutions for our customers and recognize that digital signage programs not only require cutting-edge, dependable software but also engaging and creative content.”

    Awards winners were announced Wednesday, September 17th at the Digital Signage Expo East show held in Philadelphia at the Pennsylvania Convention Center. Wireless Ronin received two of the five awards presented at the show. The Wireless Ronin Content Engineering Group and the Minneapolis Design Team in particular, designed the content being used in the Las Vegas Convention Center and Gabbert’s RoninCast(r) digital signage programs.

    The Las Vegas Convention Center uses RoninCast digital signage software to provide wayfinding systems, meeting room calendar displays and screens for general facility information. Gabbert’s, a design studio and fine furnishings retailer, uses the RoninCast digital signage software to promote products, sales, store events and design services. Both programs incorporate both traditional digital signage as well as interactive platforms.

    About Wireless Ronin Technologies

    Wireless Ronin Technologies, Inc. (www.wirelessronin.com) is the developer of RoninCast(r) digital signage, a complete software solution designed to address the evolving digital signage marketplace. RoninCast digital signage enables clients to manage a digital signage network from one central location. The software suite facilitates customized distribution with network management, playlist creation and scheduling, and database integration. Wireless Ronin offers an array of services to support RoninCast software including consulting, creative development, project management, installation, hosting and training. The Company’s common stock trades on the NASDAQ Global Market under the symbol “RNIN”.

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  • Filed under: DSE East, Digital Signage Content Awards, Digital Signage Expo (DSE), Wireless Ronin Technologies

    • Scala Connected Signage Conference

    Author: Digital Signage Central

    24 Sep

    PHILADELPHIA — Scala has been making headlines all year in the digital signage industry, and used its Connected Signage Conference this week to involve its partners and customers in the company growth. The conference was held Sept. 15-16, 2008 in Philadelphia, in the days leading up to Digital Signage Expo East. Scala conference participants were given passes to the Expo, where Scala was one of the featured exhibitors.
    The conference gave Scala partners and customers a chance to interact with the 35 Scala employees present, learn about how to optimize the use of Scala’s Ad Manager and InfoChannel products and find out what the company has in store for 2009.
    Scala’s conference was also an opportunity for its vendor partners to network with partners and other attendees. A small tradeshow and networking area featured screen providers such as LG and Samsung, as well as connectivity and content providers Magenta Research, Minicom and Accuweather.com.
    As Scala president Robert Koolen said in his opening remarks, the purpose of the conference was to “usher in a new era for digital signage and advertising management.” With the acquisition of MISC and its Ad Manager product in April, Scala has been working to expand its digital signage software capabilities to include scheduling content management for both traditional and print signage.
    The result is what Scala calls “connected signage,” a term that encompasses all forms of signage and dynamic media in the out-of-home environment.
    “With the acquisition of MISC, we can bring together the best of the static world and the dynamic world into a single management platform for managing content on your network,” said Jeff Porter, EVP of Scala.

    Ad Manager joins Scala’s existing InfoChannel 5 software in the company’s lineup of product offerings. All of the software programs are designed to work hand-in-hand as one system.

    “It’s not just about digital,” Koolen said. “Customers have many systems they want to manage and they don’t want two different programs to do that.”
    A good year
    For Scala, the numbers tell the story of the past year. According to Koolen, Scala saw a 69 percent sales growth in U.S. sales in 2007. While digital signage industry sales have been growing at a 20 percent CAGR over the past year, Scala’s global sales have grown at a 40 percent CAGR.
    In December 2007, Frost and Sullivan highlighted Scala as one of the standout digital signage software companies and said that the company held a 35.4 percent market share of global digital signage software.
    The integration of Ad Manager and InfoChannel is part of Scala’s 2009 goal to simplify the digital signage ad-buying process for media buyers.
    “The biggest challenge is financing rollouts,” Porter said. “The goal is to connect all of the dots for media buyers — they’re screaming for solutions.”

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  • Filed under: AccuWeather, Ad Manager, DSE East, Digital Signage Expo (DSE), InfoChannel, LG Canada, LG Electronics, Minicom, Samsung, Scala

    • IBC2008 -A Success, Again

    Author: Digital Signage Central

    21 Sep

    AMSTERDAM, Netherlands, Sep 19, 2008 (BUSINESS WIRE) — This year, IBC2008 has proved to be a record-breaking event in visitor numbers, registrations and exhibitors. It was a show to remember with many stimulating presentations and showcases, world first demonstrations, a prestigious awards ceremony and an excellent themed conference programme, which included free sessions covering technologies such as IPTV, Mobile and Digital Signage.
    Thrilled with the overall success, IBC COO Mike Crimp said, “IBC2008 has been the most successful show ever with a record attendance of 49,250. The quality of visitors and the experiences has led IBC2008 to be a very exciting and vibrant show. The feedback received from the exhibition floor was that it was buzzing. Why? Because IBC offers a compelling proposition which all comes together under one roof, proving that the show was the only place to be at this time of the year.”
    The exhibition housed over 1400 exhibitors from all over the world, providing exclusive showcases, business critical content, one-to-one meetings and first-rate networking opportunities. John Holton, exhibition chairman, said, “All the research suggests that the broadcast and electronic media market is continuing to flourish, and that has certainly been borne out by the IBC exhibition. Our exhibitors are absolutely delighted, not just by the number of visitors they are seeing but because they are talking serious business. They clearly believe in IBC — before the show even opened this year there was a queue outside the office to book space for 2009.”
    Highlighting the success of the conference, David Crawford, conference chairman, said, “This has been, yet again, a fantastic and truly stimulating conference. IBC has proved itself to be the definitive global forum for everyone involved in the multimedia and broadcast business.” This year’s conference keynote was presented by previous recipient of the IBC International Honour for Excellence, Dr. Leonardo Chiariglione, who examined the successes and weaknesses demonstrated by broadcasters in this age of universally available technology.
    One of the hot topics this year to make its debut alongside Mobile and IPTV as a zone and Business Briefings was Digital Signage. Creating new business opportunities for broadcast technology vendors and system integrators, digital signage presented forward strategies and business models, chaired by Miya Knights, editor of Retail Technology.
    The glittering IBC awards ceremony was once again a great success with honours going to projects as diverse as a multi-platform content distribution: a simple idea to save studio lighting bills and a system to bring 16 times the resolution of HD to our screens.
    The IBC2008 International Honor for Excellence was awarded to Oscar(R) nominee and multiple award-winner, Jeffrey Katzenberg, CEO of DreamWorks Animation SKG. This was the first-ever transatlantic telecast in high definition 3D to be broadcast live from Los Angeles transmitted to an audience in the IBC Big Screen Auditorium, RAI, Amsterdam.
    Conducting the interview was Elizabeth Daley, Professor and Dean of USC’s School of Cinematic Arts, in a session that explored Mr. Katzenberg’s view of motion picture production in the age of diverse distribution channels as well as the impact of 3D technology in theatres, in the home and across other platforms.
    On receiving the IHFE award, Mr. Katzenberg said, “I am thrilled to be among the distinguished list of recipients to have received an International Honor for Excellence. At DreamWorks Animation, we aim to create and deliver quality and innovative entertainment for family audiences across the globe and I am very grateful to the IBC for acknowledging our efforts in this area. As we enter the year of 3D, I have never experienced a more dynamic and exciting time within the film industry than right now. Thank you for this honor.”
    Hannah Montana & Miley Cyrus: Best of Both Worlds Concert in 3D took the Judges’ prize. Howard Lukk, vice president of production technology, The Walt Disney Studios, said, “Special thanks really does go to IBC because it was here last year that I actually met with all those people, and after looking Quantel in the eye and saying ‘will you support me in one month to do this project,’ they stepped up to the plate and really supported us. So thank you IBC — thank you.”
    This year’s Special Award was for the first international transmission of Super Hi-Vision Content. Presented on behalf of the partnership to Dr. Keiichi Kubota, director general of the Science & Technical Research Laboratories of NHK. “I know that my colleagues at the BBC, RAI and EBU will join me in thanking our industry partners — Cable & Wireless, Eutelsat, Siemens and SIS Outside Broadcasts — who are investing heavily in broadband and satellite capacity over an extended period to make this work.”
    Other award winners can be found at www.ibc.org.
    IBC played host to a range of companies showcasing audio and video innovations and solutions in the 1800-seat world class Big Screen. Leading suppliers such as, Red, Panasonic and Doremi demonstrated their latest developments and technology to an auditorium packed with excited visitors and exhibitors.
    Courtesy of Warner Bros. International, Walden Media & New Line Cinema, the IBC Big Screen showed Journey to the Center of the Earth - in 3D, the first live action motion picture to be shot in digital 3D. It was the big screen directorial debut of Academy Award-winning visual effects veteran Eric Brevig. Eric introduced the movie and led a question and answer session after the screening; together with Richard Welsh from Dolby - who supplied the 3D presentation system.
    “Taking Jules Verne’s well known novel and developing it into an up to date story with new characters, using modern technology was a tremendously exciting opportunity,” says Eric Brevig, Director. “My goal with this film was to capture the spirit of adventure, discovery and belief that anything is possible.”
    The popular Training Zone also returned this year to IBC and was brought to you by Avid Technology, in association with Intel, HP and VET. The free sessions in the Training Zone proved popular throughout IBC2008 adding even more value to visitors attending the show.
    IBC was pleased to welcome UK Trade Minister Lord Digby Jones. Lord Digby Jones chose IBC2008 as the venue to launch the Benelux network, a new trade initiative between the UK, Holland, Belgium and Luxembourg.
    IBC also welcomed Ambassador James Culbertson, the 64th Ambassador of the United States of America to the Kingdom of the Netherlands. On his visit to IBC2008, Culbertson spoke at length to various exhibitors, interacted with some of the technology on display and walked around the halls to get a feel for the amazing size of IBC.
    About IBC
    Established in 1967, IBC has evolved from its roots in terrestrial broadcasting to become the leading event for professionals involved in the creation, management and delivery of entertainment and news content worldwide. The exhibition attracts over 1400 exhibitors including all the major equipment suppliers. IBC draws over 49,000 attendees from more than 130 countries that visit each year to see the state-of-the-art. The world-renowned IBC conference tackles all the hot creative, management and technical issues. For full details, demographics and news visit www.ibc.org.
    SOURCE: IBC
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  • Filed under: IBC 2008, Panasonic

    • Electrograph to take digital signage reseller program to D.C.

    Author: Digital Signage Central

    21 Sep

    HAUPPAUGE, N.Y. — Concentrating on the profitable digital signage market while continuing the enthusiasm generated by CEDIA EXPO earlier this month, Electrograph Systems Inc., a national distributor of display technology products and services, is setting up camp in the Washington, D.C., area for its next Display Technology Experience complimentary reseller event.

    The event is scheduled for Tuesday, Oct. 21, at the Gaylord National Resort and Convention Center, where local area resellers can expect a day of intense training, exclusive product certification opportunities and the addition of manufacturer demo theaters for new product viewings.

    “Our DTE program is designed to help commercial and residential resellers plan for the future by teaching them how to increase and diversify their businesses now,” said Sam Taylor, president of Electrograph Systems Inc. “The DTE D.C. event will have our strongest focus yet on the booming digital signage market, with new information on how to sell its tangible benefits, along with training on Samsung’s MagicInfo digital signage solutions.

    “Attendees can also become certified to sell and install Philips WOWvx displays for 3D applications like gaming, and participate in an all-new course about best practices for the installation of ’super-large’ format displays,” he said.

    Electrograph’s 2008 DTE program, which has already made stops in Anaheim and Chicago this year, offers the widest range of industry-certified courses from NSCA and CEDIA yet, in addition to in-depth commercial and residential product training sessions. The D.C. event is expected to have the largest number of participating manufacturers to date, with more than 40 scheduled to exhibit in the day-long product showcase that now includes 30-minute demo theaters designed to give resellers a personal look at some of the newest technologies in the market today.

    The DTE D.C. event features an energizing list of business-building and training content that resellers can immediately put to use. Chuck Wilson, executive director of NSCA, will deliver the welcome address, and the training and education portion will be led by some of the most prominent names in the business.

    Topics and speakers include:

    * What will you be doing in 2011? - Gary Kayye, Gary Kayye’s rAVe and Gary Kayye’s Home Edition e-newsletters.
    * IP Networking 201: What every integrator needs to know - Richard Reynolds, Pikes Peak Community College.
    * Solving ground loop problems - Bill Whitlock, Jensen Transformer.
    * Digital signage: The future is now - Alan Brawn, Brawn Consulting.
    * Becoming a certified reseller of Philips 3D displays - Erik van der Tol, Philips 3D Solutions.
    * Selling value in digital signage - Alan Brawn, Brawn Consulting.
    * Supersize me! Installation best practices and pitfalls for super-large format displays - Eric Adams, Panasonic Professional Displays.

    New technologies highlighted in the product showcase portion of the DTE D.C. event include the latest in plasma and LCD flat panel displays, home cinema projectors, touch panels, consumer DVDs, mounts and stands, video processors, amplifiers and receivers, wire and cable, video interfaces and more. Major manufacturers such as Panasonic, LG Electronics, NEC and Samsung will sponsor and hold exhibit space at this event.

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  • Filed under: CEDIA EXPO, Electrograph Systems Inc., Panasonic

    • Lyle Bunn’s 10 commandments of Digital Signage

    Author: Digital Signage Central

    21 Sep

    Pfft. I’m about negative 100000 religious - so I snicker at Lyle’s play on religion to promote his digital signage thoughts. Here they are anyway.

    Infocomm membership has its many perks including exclusive access to the InfoComm Community, “a social media program for AV professionals”. I’ve been a member for a few months now, and enjoy the interesting entries and have picked up quite a bit of helpful information.

    Lyle Bunn of Bunn Co. from Toronto never disappoints me with his posts and his latest thread was excellent. I had to share…

    The 10 commandments of Digital Signage
    (for System Integrators and Commercial AV Providers)

    1. Thou shalt not treat Digital Signage in isolation. Digital Signage is one of a number of communications devices such as emails, websites, newsletters, videoboards, posters, TV, radio, etc., each of which have strengths and weaknesses to maximize communications ROI. The strength of Digital Signage relative to other such devices and how it might interface and leverage for best results shall always be considered.

    2. Thou shalt integrate Digital Signage with other communications approaches, taking advantage of Digital Signage strengths and leveraging brand strategies, icons, and other content materials, while also contributing materials and learnings from Digital Signage application to other communications approaches.

    3. Thou shalt be aware of Digital Signage best practices to assure the most suitable application of Digital Signage.

    4. Thou shalt not subscribe to “one size fits all” in matching technologies to requirements, but define the technology solution that best meets the defined user requirements.

    5. Thou shalt be clear in defining where roles and responsibilities begin and end.

    6. Thou shalt not puts one’s head in the sand, delivering in silence requested technology not suited to the need or the organizations, for it shall surely fail. But thou shalt speak up to clarify requirements and processes in the best interest of the Digital Signage client.

    7. Thou shaft clarify and communicate the value that you bring, seeking to gain fair reward and compensation for each and all areas of contribution in some way, as this will fuel ongoing developments.

    8. Thou shalt seek out suppliers with complementary skills and capacities that can improve the value that customers enjoy from their Digital Signage system, and lead in introducing these non-competing talents to the client deployment.

    9. Thou shalt be watchful for technologies and approaches that can add value to a Digital Signage deployment and thou shalt introduce this to the Digital Signage user with the intention to clarify the possible value, plan for transition to the improved scenario and continuously serve the Digital Signage users objectives.

    10. Thou shaft not be faint of heart considering yourself not suited to Digital Signage, for while information or contact can be difficult to obtain, and sales cycles may be long, somebody is going to win the opportunity to supply Digital Signage, leverage this into other revenue areas and secure a preferred position as a suppler, and with the application of wisdom, tenacity and diligence, and keeping these commandments, it shall be you.

    Lyle Bunn is widely recognized as a contributor and consultant in North America’s Digital Signage industry, and is a member of the Adjunct Faculty of InfoComm. Lyle@LyleBunn.com

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  • Filed under: InfoComm, Lyle Bunn

    • Digital Signage Asia

    Author: Digital Signage Central

    21 Sep

    Here is a list of speakers at the digital signage asia conference.

    • PUNITHA ARUMUGAM, Group CEO - Madison MediaPunitha heads MADISON MEDIA, one of the largest media planning and buying agencies as the Group CEO. She started her career as a media executive with O&M, in the hope that this media posting would give her a back-door-entry into her dream career in “account planning and client servicing”.
    • JEFF PORTER, Executive Vice President - ScalaJeff Porter is Executive Vice President of Scala, Inc., the world’s leading supplier of software solutions for digital signage networks.Mr. Porter has been employed by Scala in various capacities since 1994.Scala today has over 80,000 units deployed worldwide.
    • PAUL VITALI, Director - The Life ChannelPaul Vitali is a director of The Life Channel, the UK’s largest in-practice television network, part of the Can Media Group of companies. Paul has helped develop the network of 2000 Doctor’s Surgeries and has introduced TLC Schools which is now deployed in over 600 schools and colleges nationwide.
    • ARUN SHARMA, GM Marketing Head of Media, Sponsorships & Alliances - Bharti AirtelArun is a pass out of MICA, Ahmedabad with specialization in media. He has been part of the media industry for the last 13 years and has handled media planning & buying responsibilities in some of the top ad agencies in India
    • RAJESH CHAKRABARTI, VP – Branding - Reliance CapitalRajesh is a Post Graduate in Economics & Research Methodolgy from Calcutta University. He started his career with ORG in Calcutta in research and has spent around fourteen years, specialising in the areas of Research, Sales, Marketing and Product.
    • ASHISH PHERWANI, Senior Manager, Advisory Services - Ernst & Young IndiaAshish is the OOH, Events and Radio sector champion at Ernst & Young India. Ashish has worked in the entertainment space since 1999. He has reviewed risks for over 30 media companies across broadcasting, distribution, radio, out of home, mobile, events, print and gaming.
    • Chetan Madaya, CEO, Laqshya Digital Media & Group Chief Strategy Officer, Laqshya Media GroupWith over 18 years of diverse knowledge and rounded experience, Chetan often brings with him a different perspective, out-of-the-box thinking, loads of passion and energy. He has start-up/entrepreneurial experience and profit center management experience.
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  • Filed under: Digital Signage Asia

    • KioskComm & Digital Signage Show rolls into London

    Author: Digital Signage Central

    21 Sep

    10 Sep 2008 KioskCom Self Service Expo Europe, rolls into London on 1st & 2nd October. In its 3rd year, this European event - like its US coutnerparts - is also running a Digital Signage Show at the same time, to ‘reflect the growing synergy between these two technologies’.

    The kiosk and self-service business is one of the few industries that expects to benefit from the economic downturn - as the pressure on retailers to cut costs and improve customer service plays well to the kiosk industry. The buzz words this year are ‘contactless payment’ and ‘touch or text involvement’. Both concepts employ the additional elements of smart cards or mobile phone, and many are enabled either through Bluetooth or texting services.

    ‘The other big moves happening are the trends towards interactivity in public space digital advertising, and the adoption of electronic shelf-edge labelling. Either way it all purports to a radical shift in the way consumers actually buy products - and a reason to catch up with the technology on show and the seminars on offer. Exhibiting at the show are the likes of 3M, Key Technology, Protouch, Dicoll, Ritall, Verifone, GWD Media, YesPay, Rafi, St Clair, Star Micronics, Box Technologies, New Vision, Storefront.com, Roku, Next Window, Nexcom, Wincor Nixdorf, Ingenico, Freedom Shopping and Working Solutions (Acquire).

    London’s Olympia, UK, 1-2 October Opening Times: Wednesday 1st October 2008: 10:00 – 16:30 Hrs Thursday 2nd October 2008: 10:00 – 16:00 Hrs

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  • Filed under: Europe Digital Signage, KioskCom Self Service Expo Europe

    • Building A Digital Signage Business

    Author: Digital Signage Central

    21 Sep

    The fourth year of this prestigious event will once again bring together all the stakeholders who are serious about building and growing their digital signage business. With expanding end-user verticals and increasing acceptance for digital out-of-home advertising, this event makes a marked difference in contributing to best practices, strategies, and tools for success.

    Event Information
    Event Holder: Strategy Institute
    Event Venue: Holiday Inn Chicago Mart Plaza
    Event Location: Chicago, IL, USA
    Address: 350 West Mart Center Drive
    Chicago, IL
    USA
    Event Contact Information
    Company: Strategy Institute
    Contact: n/a
    Phone: +1 866 298 9343
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  • Filed under: Building Your Digital Signage Business 2008

    • User Focus for Digital Signage Association

    Author: Digital Signage Central

    21 Sep

    PHILADELPHIA, Pa. — The Digital Signage Association hosted its second Advisory Board meeting of 2008 yesterday, in conjunction with Digital Signage Expo East in Philadelphia. As part of the proceedings, the Board discussed heavily the involvement of users — those who install and manage digital signage in their businesses.

    The association, made up primarily of digital signage vendors, serves as a collective voice for the digital signage industry and represents both vendors and users of the technology. However, with six user members, the Association has set its main goal to grow in that area.

    “The vision of this association is to be user-centric,” said Dick Good, chairman of the Digital Signage Association. “We need to show them the value of the expertise here.”

    As a solution, the association is launching an initiative to build user involvement. Starting immediately and lasting through 2009, the Association will offer one year of free membership to users. In addition to offering free membership to users, the Association plans to schedule of a series of web conferences and other means of information exchange for users.

    “I would love to have more users to work with,” said Margot Myers of the U.S. Postal Service, one of the six user members. “The critical mass brings value to us.”

    To date, the association, which has grown to over 100 members in just under a year of operation, has been working to recruit new members through its LinkedIn group and presence at tradeshows, such as Digital Signage Expo. Representatives from NetWorld Alliance, which operates the association, announced that social networking and interactivity will be part of a new version of the DSA Web site, to be launched early next year.

    The group also discussed targeting tradeshows in specific verticals in order to “rifle in” on qualified user members. Currently, the DSA has a presence at Digital Signage Expo, The Digital Signage Show (U.S. and Europe), NRF, GlobalShop, the In-Store Marketing Expo and Screen Expo Europe.

    Also during the meeting, the DSA offered its Advisory Board members a preview of its upcoming best practices report, “Best Practices: Digital Signage Content,” which it announced earlier this week.

    The report was written by Keith Kelsen of MediaTile and a team of others on the association’s Best Practices for Content Committee, comprised of Charles Ansley of Symon, Jimmy Dun of DynaSign, Linda Hofflander of Wireless Ronin, Nancy Radermecher of John Ryan and Greg Weaver of Microspace.

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  • Filed under: DSE East, Digital Signage Association, Digital Signage Expo (DSE), Digital Signage Show, In-Store Marketing Expo
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