NewswireToday - /newswire/ - Palm Coast, FL, United States, 08/07/2008 - Digital Signage Expo East, DSE’s first regional show scheduled at the Philadelphia Convention Center will present the newest, most cutting edge technology in the digital signage, interactive technologies and out-of-home network industry on 9/16-18/08.

In addition to the full day “Content Showcase”, three “Super Sessions”, 16 Conference workshops and a new “Lunch & Learn” Program, attendees at Digital Signage Expo East will have the opportunity to be the first to see:
- Data Display System’s 1080 Player, which optimizes HD video.
- EnQii’s new OnSight Messaging, which enables staff at every network site to post messages, daily promotions, schedule changes and announcements.
- Gener8 Digital Media’s new Genr8 Channels Content Selection System, which offers 10 themed channels on lifestyle, fashion, business, and other content.
- Fairfield Display and Lighting’s Low Voltage Wire-Free Compact Flash Players, for space and energy saving displays.
- Kramer Electronics’ new Cobra Twisted Pair Products, which are high quality transmitters, receivers, matrix switchers and a distributor for sending high res signals over long distances.
- Navori’s new Tycoon 3.04 Version, which has optimized the product and integrated the most requested features.
- Netkey’s new Digital Signage 4.9, which makes deploying and operating a DS network easier and more efficient, including expanded multi-zone content.
- Roku’s new BrightSign HD2000, a fully integrated, high definition digital sign controller that offers plug-n-play networking to streamline content management.
- Scala’s new Ad Manager Product, which provides a complete advertising management solution for the out-of-home industry.
- Trident’s new MicroTouch DST, which makes interacting with surfaces fast and accurate.
- Wireless Ronin’s RoninCast Wayfinding, which provides creative and interactive directional mapping; Interactive Product Selection functionality to showcase products with an internet-like selection tool; RoninCast Meeting Room Presentation, which links software to third-party calendaring software .asp pages or databases; and RoninCast 3D Capability, which includes the added capability of managing 3D files.

Chris Gibbs, Executive Vice President of ExpoNation, LLC the producer of Digital Signage Expo and DSE East said, “DSE East is going to have a lot of ‘wow’ — the amazing developments in technology continue to expand applications possibilities and create new marketing and merchandising opportunities at retail and beyond.”

Digital Signage Expo/East and Interactive Technology Expo/East will be co-located at the Philadelphia Convention Center to run September 16-18, 2008.
To exhibit or attend Digital Signage Expo/East and/or Interactive Technologies Expo/East 2008, contact Chris Gibbs at (770) 649-0300 x17.

Today Roku announced its BrightSign plug-and-play networked digital sign solution.

Targeted at mid-range signage deployments, BrightSign achieves the best price-performance levels in the industry. “By combining our innovative solid-state media players, industry standard web technologies, and Roku’s Networked Sign Management software into a single integrated solution, BrightSign delivers unmatched reliability and robustness without complicated PCs,” says Anthony Wood, Founder and CEO of Roku.

BrightSign digital sign performance is maximised easily and inexpensively with networked content delivery to remote BrightSign units from a central, secure web server.

The BrightSign HD2000 high-definition solid-state media player is designed to drive high-impact digital signs and kiosk displays in both stand-alone and networked environments. While individual BrightSign solutions require manual content updates via removable flash memory, networked BrightSign units support remote updates using an Internet connection.

In networked mode BrightSign supports remote updates as well as two-way communication. By connecting BrightSign units to a network, targeted content such as media files, playlists and software updates can be delivered to installed units quickly and cost effectively without ever leaving the office.

BrightSign supports the creation of multiple networking groups to deliver updates to specific sets of installed BrightSign units. In addition, the usage tracking data from a networked interactive kiosk can be uploaded to a central database for analysis. With a networked BrightSign solution, content stays fresh and digital sign performance is maximised – all from a remote location.

Another new feature for BrightSign is the addition of on-screen display zones which divides the display into windows. Each zone can be individually scheduled to playback particular content such as video, still images, clocks, and ticker widgets. Security BrightSign network connections are secured using high levels of industry standard encryption. Server and client authentication are also supported, to eliminate any hacking threats to your digital sign network.

Our networking software leverages standard, open web-based technologies where possible, to provide lower cost deployment and operation. Content is hosted on a central web server and delivered using SSL and HTTP.

The Roku provided software runs on the lightweight non-PC players and along side the web server to schedule deliveries and provide a web services UI. BrightScript files, playlists, state files or BrightSign software can be scheduled to update at recurring intervals or on an as needed basis. The central web server itself can be hosted by the customer, or by Roku as an optional service.

The BrightSign networking software will be available in June for VARs and end-customers.