Wal-Mart Eye-Level Digital Signage Strategy
Fri, Aug 1, 2008
Wal-Mart plans to move its TV screens closer to eye level and incorporate them into product displays in its second-generation digital TV and signage network, according to another wal mart digital signage article.
Details of this new stage in the Wal-Mart Smart Network are set to be spelled out in New York and Northwest Arkansas on Sept. 3 and are said to also include other key changes in the retailer’s digital video signage, according to the article.
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